How to get the most from automated marketing in senior living
By
Sean Leonard
Apr 04, 2024
Here is what we know to be true about automation implementation — what works, what doesn’t work and where you can save time, effort and money.
AI in senior living: Sleeping with the frenemy
By
John O'Connor
Jun 13, 2024
When it comes to adopting artificial intelligence, the senior living field stands at a crossroads. These days, the sector seems to be sizing up AI as both a welcome addition and an existential threat.
Harnessing analytics to optimize staff efficiency and reduce burnout in senior living
By
Kunaal Goel
May 16, 2024
it is important to use technology to optimize staff efficiency and avoid staff burnout, especially as we consider the incoming demographic changes with the baby boomer generation aging into senior living...
Using AI to fill senior living staffing gaps
By
Honghao Deng
Apr 18, 2024
Recent advances in artificial intelligence, or AI, offer a way to help prevent lonely deaths and proactively identify potential long-term issues.
The importance of resident data in senior living communities
By
David Sawyer
Apr 11, 2024
The senior living industry faces challenges in effectively capturing resident data, leading to inefficiencies, missed opportunities and potential resident churn. Within these challenges, however, lies...
Shaping a better future for the human resources function in senior living and care
By
Dean Moore
Mar 25, 2024
The future of human resources may not be what it used to be, but it still could be bright for the right individuals.
AI revolution in senior living communities: A strategic guide for leaders
By
Amy Hester, PhD, RN, BC, FAAN
Jan 25, 2024
The integration of artificial intelligence in senior living communities no is longer a futuristic concept but a present-day reality, offering transformative potential in enhancing resident care and operational...
4 challenges that senior living leaders must address to thrive in 2024
By
Mark Bryan
Jan 16, 2024
Here are four challenges and their implications that leaders and companies could face that must be addressed if they are to thrive in 2024.
What senior living leaders need to know about artificial intelligence
By
Arick Morton
Dec 18, 2023
Senior living executives have two key decisions to make to move forward with AI-enabled solutions, according to NIC MAP Vision CEO Arick Morton.
Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.