A new survey of visitors to senior care-related websites reveals where older adults are living and, when they are residing in senior living communities, where they moved from. Survey results also detail...
Seniors, families benefit from move to assisted living, survey shows
By
Lois A. Bowers
Oct 06, 2016
Results of new research give assisted living marketing and sales professionals fresh data to share with prospective residents and their families about benefits both can experience when an older adult moves...
5 prospect concerns and the opportunities they present
By
Lois A. Bowers
Aug 14, 2023
A new report details five “critical concerns” that could be keeping prospective senior living residents from moving in.
Success can come in all sizes
By
Lois A. Bowers
Jul 05, 2016
The owner of a six-bed senior living community shares advice on marketing, management and operations, and communities of all sizes may find her insights helpful.