Trustwell much larger after adding 16 communities to portfolio
By
Kathleen Steele Gaivin
Jun 27, 2023
New York City-based Trustwell Living has added 16 assisted living and memory care communities to its holdings, greatly expanding its five-community portfolio to 21 communities.
Choice: senior living’s past and future
By
Lois A. Bowers
May 23, 2022
It was the concept of consumer choice that led to the formation of the senior living industry, and it will be choice that drives the industry’s success in the future. That was part of the message that...
What makes a senior living community the ‘best’
May 11, 2022
More than 1,200 senior living communities operated by more than 80 companies were named “best” May 10 with the announcement of the inaugural U.S. News & World Report Best Senior Living ratings. U.S....
REIT investments suggest a healthy future for senior living
By
Lois A. Bowers
Jul 31, 2017
Back-to-back earnings calls Friday morning suggested a healthy future for senior living operators, as two large public healthcare real estate investment trusts relayed the growing place that senior living...
Name changes bloom in senior living
By
Lois A. Bowers
Jun 22, 2017
For a variety of reasons, many senior living organizations are changing their names. A common idea underlies many of the moves, however.
Breaking free of industry stereotypes
By
Lois A. Bowers
Jan 09, 2017
A film student in Germany surely has a bright professional future, but one of his recent projects doesn’t do much to illuminate the senior living industry.
First impressions: Little things can mean a lot
By
Lois A. Bowers
Dec 12, 2016
I spent some time at a senior living community at the invitation of the Where You Live Matters campaign and realized that seemingly small things can add up to a memorable first impression for prospective...
Success may be as simple as focusing on two areas
By
Lois A. Bowers
May 31, 2016
Senior living operators should focus their efforts on two areas, says elder care policy expert Laura Katz Olson, Ph.D. And one is especially important.
‘What we’ve got here is failure to communicate’
By
John O'Connor
Apr 07, 2016
Wondering why it’s so difficult getting prospects to move in? Here’s my advice: Watch “Cool Hand Luke.”
Making a lasting impression
By
Lois A. Bowers
Aug 25, 2015
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