Tales from a mystery shopper: 3 avoidable mistakes community sales teams make
By
Jackie Stone
Aug 26, 2024
Not all mystery shopping experiences go well. Here are three mistakes made by sales team members and some very real quotes to go with them.
Engaging male residents to improve social interactions, health
By
Dan Guanio
Aug 12, 2024
For activities directors, getting men involved in community life proves to be a challenge. Having a large group of men meet regularly is practically unheard of. But the benefits of social interaction make...
Philanthropy key performance indicators that matter
By
Z. Allen Abbott, PhD
Irina Thompson
Jul 29, 2024
Most retirement communities either have a philanthropy operation or they want one. Two major questions frequently are asked. Fortunately, we now have a body of objective research to inform those questions.
3 trends shaping the future of senior living and care design
By
Michael Batts
Jul 01, 2024
Generational shifts and differing needs and desires mean that now is the time to stay in-the-know for what trends are shaping tomorrow.
Victory in assisted living case does not mean providers can turn a blind eye to harassment of workers
By
Jennifer Long
Neville M. Bilimoria
Jun 03, 2024
Despite a recent court ruling, failure to take action in defense of staff members in the face of verbal abuse could cause substantial liability for operators.
4 challenges that senior living leaders must address to thrive in 2024
By
Mark Bryan
Jan 16, 2024
Here are four challenges and their implications that leaders and companies could face that must be addressed if they are to thrive in 2024.
Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.
As older adults live longer, technology provides answers to their care
By
Laurie Gerber
Jul 15, 2024
By adopting new technologies and helping our residents embrace telemedicine, we can ensure that we meet the healthcare challenges that lie ahead for older adults.
The benefits of ‘camp’ for new team members
By
Kim Smith
Sep 05, 2023
Camp SageLife is a powerful and memorable way to teach our team about our resident-focused philosophy. Everything has a purpose and lesson.
Communicating in the age of activism and disinformation
By
Courtney Malengo, APR
May 22, 2023
What do you do when a movement is mobilized against you, or a disinformation campaign is lobbed at your executive or community? Here are six steps to consider as you approach any communication challenge.