Luxury senior living communities can attract younger, active boomers
By
Natalie M. Ruiz, AIA, LEED AP, NCARB, CDT
Sep 09, 2024
For older adults aged 65 to 75, senior living providers have a tremendous opportunity to create communities that empower residents to continue their active lifestyles, embrace new experiences and enjoy...
Philanthropy key performance indicators that matter
By
Z. Allen Abbott, PhD
Irina Thompson
Jul 29, 2024
Most retirement communities either have a philanthropy operation or they want one. Two major questions frequently are asked. Fortunately, we now have a body of objective research to inform those questions.
What assisted living needs versus what it gets
By
Stephen A. Moses
Jul 08, 2024
Long-term care’s caregiving sectors — assisted living, skilled nursing and home care — share problems and needs in varying degrees. But what they get from researchers in the field is seldom what...
Why pricing transparency in crucial in senior living
By
Lynne Moore
Apr 15, 2024
The next generation of senior consumers will be more discerning about how and where to spend their money — and in their definition of value.
Shaping a better future for the human resources function in senior living and care
By
Dean Moore
Mar 25, 2024
The future of human resources may not be what it used to be, but it still could be bright for the right individuals.
Assisted living’s real problem: Staffing and acuity, not lack of regulation
By
Neville M. Bilimoria
Feb 12, 2024
Recent Washington Post articles and a Senate hearing highlight a big question for assisted living: Is federal regulation the answer? I say no.
Mental healthcare for our workers is essential
By
Tom Grape
Oct 16, 2023
The emotional and economic value of providing mental healthcare access to workers and their families is tangible and measurable. It’s also the right thing to do.
Operational design for a dementia-focused future
By
Mimi DeVinney
Aug 28, 2023
An increasing number of providers of services for seniors will be required to serve people with dementia and their caregivers across all levels of care. Aligning all facets of operations to serve this...
An 8-step approach to social media marketing in senior living
By
Wendy O’Donovan Phillips
Jul 17, 2023
Here is an eight-step approach to social media marketing using tools and approaches to streamline your efforts and bolster results.
Communicating in the age of activism and disinformation
By
Courtney Malengo, APR
May 22, 2023
What do you do when a movement is mobilized against you, or a disinformation campaign is lobbed at your executive or community? Here are six steps to consider as you approach any communication challenge.