Until we make caregiving issues as important to lawmakers as infrastructure and energy, we can act on three critical intermediary steps.
Why mystery shopping should be part of your marketing strategy
By
Lynne Moore
Sep 26, 2022
Mystery shopping the competition will provide the information and ammunition needed to develop your strategy and fine tune your sales and marketing program.
An open letter to senior living community staff: Thank you
By
Mike Barnes
Sep 19, 2022
Most of us who are adult children with aging parents are kind of in the dark. Thank you to everyone in the senior living field whose work enlightens us and eases our minds.
Now is a good time to emphasize fire safety in your senior living community
By
Stan Szpytek
Sep 12, 2022
Fire Prevention Week represents a good opportunity for a senior living community to step up its focus on fire safety with both staff members and residents by developing creative ways to promote this essential...
Designing for lifelong learning
By
Jami Mohlenkamp
David Schafer
Sep 06, 2022
By shifting our own thinking as to which types of spaces belong to which age groups, we can bridge generations in meaningful ways and with meaningful, intentional spaces.
3 key audiences to communicate with amid a senior living crisis
By
Cassandra Bailey
Dana Schmidt
Aug 29, 2022
How you manage a crisis is integral to maintaining your reputation and perhaps, even maintaining your census and keeping your doors open.
How urban design can fulfill senior living needs for baby boomers
By
David Banta
Aug 22, 2022
The design of today’s urban senior housing developments is being molded by several characteristics that are unique to this age cohort.
Health and WELL-being for senior living operators
By
Rachel Hodgdon
Aug 15, 2022
The research tells us that when we put people at the center of our decision-making, not only do they thrive, but so does the business.
Capture oral history before it’s gone
By
Tina L. Kies
Aug 08, 2022
To gather the oral history of our residents is an opportunity to accumulate a deeper understanding of the individuals we are serving and caring for within our respective communities.
Aging-in-place challenges in active adult communities
By
Lynne Moore
Aug 01, 2022
Q. Will active adult living experience the aging-in-place challenges experienced by other living arrangements in the senior living and care continuum?