How is research helping to define the future of senior living? Lisa McCracken, the new head of research and analytics for the National Investment Center for Seniors Housing & Care, recently spent a few...
‘Plain vanilla’ senior living still won’t do
By
Lois A. Bowers
Dec 18, 2023
As McKnight’s Senior Living turns 20, Bob Kramer discusses how operators must customize and personalize their offerings to attract and keep residents.