Caregiver pay in the balance as advocacy groups size up proposed spending requirements
By
Lois A. Bowers
Jul 17, 2023
As assisted living provider advocacy groups try to influence federal home- and community-based services-related policy, their comments are joined by thousands of others, some in agreement with industry...
A different take on intergenerational living
By
Lois A. Bowers
Jan 29, 2018
Senior living communities already know that marketing to a prospective resident includes marketing to the older adult’s grown children because they are decision-influencers. Perhaps now it’s...
When it comes to DEI, survey shows there’s a lot of work to do
By
Lois A. Bowers
Jun 05, 2023
A new survey by the Pew Research Center shows that for employers who value diversity, equity and inclusion efforts, much work remains to be done.
Consumer education important
By
Lois A. Bowers
Mar 28, 2016
A conversation with a reader last week got me thinking some more about the importance of being accurate and precise in the language we use. In fact, the health of the senior living industry depends on...
5 items for senior living’s 2022 to-do list
By
Lois A. Bowers
Jan 10, 2022
The leaders of five organizations active in the senior living space recently shared with me their insights on the biggest challenges facing the industry. Culled from their comments is a list of action...
2023 outlook: David Schless
Jan 19, 2023
David Schless, president and CEO of the American Seniors Housing Association, talks about the biggest challenges facing senior living and how the field will be changed permanently by the pandemic....
New insights into how to attract residents
By
Lois A. Bowers
Feb 09, 2021
There’s a lot to take in related to the American Seniors Housing Association’s second national consumer survey, conducted in December with ProMatura. Results were released Monday.
Building awareness of senior living successes in COVID-19 battle
By
Lois A. Bowers
May 18, 2020
A new campaign aims to make sure more people understand the value of senior living.
Assisted living’s place in the long-term care continuum
By
Lois A. Bowers
Jun 13, 2022
A new federal report provides an interesting look at the overall provision of long-term care in the United States as well as assisted living’s place in the continuum.
A new day in the battle against COVID
By
Lois A. Bowers
Jan 20, 2021
We all can agree that we’d like to see an end to the illness and death caused by the coronavirus. We’d like families and residents to be able to hug one another again. We’d like to stop having to...