Innovation will attract the next-generation consumer to senior living, speakers say
By
Kimberly Bonvissuto
Oct 26, 2023
CHICAGO — The baby boomers will change the senior living industry dramatically and already are pushing it to a point of reckoning, according to a panel of experts discussing the next generation of 55-plus...
Payoff makes overcoming barriers to the active adult segment worth it, speakers say
By
Kimberly Bonvissuto
Mar 11, 2024
The senior living industry’s active adult niche will do best if well-executed, and that starts with understanding the consumer, according to experts speaking at the National Investment Center for Seniors...