Navigate the middle market by checking the right boxes
By
Kimberly Bonvissuto
Mar 08, 2024
The 2019 “Forgotten Middle” study highlighted the need for housing and care for older adults with incomes too high to qualify for federal assistance but not enough resources to be able to afford private-pay...
Innovative opportunities to serve the middle market are waiting: panel
By
Kimberly Bonvissuto
Feb 02, 2024
The time has come for the senior housing and care sector to figure out how to scale housing and services to meet the needs of the growing market of middle-income older adults, a panel of experts said Thursday.
Building for the middle market means a ‘fair product at a fair price’
By
Kimberly Bonvissuto
Nov 16, 2023
When Washington state-based Wesley embarked on a total redevelopment of its more than 80-year-old campus, executives reached into their history of mission and service to target a growing area of need:...
Integrating housing and healthcare to stimulate move-ins and margins
By
Kimberly Bonvissuto
Oct 27, 2023
CHICAGO — For decades, the senior housing industry catered to the business of wants, building on lessons from the hospitality industry in offering comfort, ease and fun. But only 10% of Americans have...
Middle market is ‘the future of life plan communities,’ providers say
By
Kimberly Bonvissuto
Oct 26, 2022
Serving middle-income individuals is the future of life plan communities, Episcopal Retirement Services President and CEO Laura Lamb says.
Middle market senior housing needs ‘secret sauce’ from operators to work: panel
By
Kimberly Bonvissuto
Feb 10, 2022
The “secret sauce” for middle market senior housing includes a quality living environment without going overboard, one expert says.
Partnerships, universal workers keys to successful middle market communities, execs say
By
Lois A. Bowers
Nov 04, 2021
Relationships with third parties, the use of universal workers, pared-down offerings and strict expense control — but not skimping on quality — are keys to a successful senior living model serving...
Part 2: Could active adult housing help solve the middle-market affordability challenge?
By
Jim Moore
Oct 05, 2021
Beside value-engineering the physical product, reduced operating expenses also can play a role.
Could active adult housing be a solution to the middle-market affordability challenge?
By
Jim Moore
Aug 31, 2021
Several operators/providers are attempting to develop products to address this challenge.
As report cites older adult struggle to meet expenses, expert says HCBS proposal won’t help middle...
By
Kimberly Bonvissuto
Apr 26, 2021
Older adults are struggling to meet cost-of-living expenses in the nation’s 100 largest metropolitan areas, according to a new report from UMass Boston’s Gerontology Institute. But federal, state and...