Senior living providers need strategic AI plans ‘as soon as possible,’ expert says
By
Lois A. Bowers
Jul 15, 2024
Artificial intelligence increasingly is being used by senior living operators and the companies that serve them, and those operators that haven’t implemented it risk being less efficient than their competitors...
Digital continues rise as source of leads, move-ins, tours in senior living
By
Kimberly Bonvissuto
Sep 15, 2023
Digital continues its ascent to importance in senior living — as a lead source and move-in source and tour generator, according to an expert.
Digital leads just as ‘hot’ as other ones, expert says
By
Kimberly Bonvissuto
Jan 16, 2024
When it comes to senior living leads, digital sources are king, but senior living communities lack the processes and systems in place to handle those leads, as well as the urgency to work them, according...
Missed lead opportunities stem from mismanaged digital leads, lack of outreach
By
Kimberly Bonvissuto
Sep 05, 2023
Failure to conduct community outreach and mismanaged digital leads are leading senior living operators to miss out on increasing their move-ins, according to one industry expert.