How to adapt to serve the next generation of seniors
By
Lynne Moore
Apr 11, 2022
Q: Will the senior living industry be able to successfully adapt to serve the next generation of seniors entering the prospect pipeline? A: Yes, but it will require new approaches and housing products...
Senior living trends, challenges to watch in 2022
By
Lynne Moore
Feb 07, 2022
After two years, the pandemic still is with us, and operators continue to deal with challenges, including availability of staffing/turnover, higher labor costs, increased operating expenses and inflation.
Why mystery shopping should be part of your marketing strategy
By
Lynne Moore
Sep 26, 2022
Mystery shopping the competition will provide the information and ammunition needed to develop your strategy and fine tune your sales and marketing program.