Entrepreneur tests walker as temporary senior living resident
By
Lois A. Bowers
Feb 08, 2017
The founder and CEO of a durable medical equipment manufacturer and distributor specializing in mobility aids is spending several days as a resident of a senior living community to test the usefulness...
Is Brookdale for sale?
By
Lois A. Bowers
Jan 10, 2017
The country’s largest owner and operator of senior living communities is in the early stages of negotiations with Blackstone Group and others to sell all or part of the company, the Wall Street Journal...
Brookdale CEO talks about Medicare Advantage, the middle market and being a ‘talent magnet’
By
Lois A. Bowers
Jun 06, 2019
Brookdale Senior Living President and CEO Lucinda “Cindy” Baier discussed the company’s plans related to Medicare Advantage and serving the middle market, as well as recent successes in recruiting...
As COVID-19 booster shots become available to all adults, operators encourage workers to get them, ponder...
By
Lois A. Bowers
Nov 22, 2021
As COVID-19 vaccination booster shots open up to all U.S. adults, senior living industry leaders tell McKnight’s Senior Living that they continue to encourage their employees to get the shots and will...
Brookdale Senior Living poll: 36% open to a move to senior living
By
Lois A. Bowers
Jun 11, 2019
OnePoll surveyed U.S. adults on behalf of the country’s largest senior living company in April.
Brookdale announces hire for newly created president of senior living position, Cindy Kent
By
Lois A. Bowers
Dec 04, 2019
Brentwood, TN-based Brookdale Senior Living, the country’s largest senior living provider, has created a new position of executive vice president and president of senior living and has hired Cindy R....
Welltower hopes Brookdale gets ‘back to the basics’
By
Lois A. Bowers
Feb 26, 2018
Welltower executives said that they hope Brookdale Senior Living can focus on fundamentals now that the company has announced turnaround plans that include a management shake-up in the wake of the rejection...
Brookdale Senior Living sees ‘super cycle’ of occupancy, rate growth
By
Lois A. Bowers
Nov 09, 2022
Brookdale Senior Living’s third quarter saw record move-ins and positive trends in occupancy growth and net hires, President and CEO Cindy Baier said Tuesday during the company’s latest earnings call.
2020 McKnight’s Women of Distinction Awards and Forum set for Tuesday and Wednesday
By
Lois A. Bowers
Jul 27, 2020
Everyone is invited to the 2020 McKnight’s Women of Distinction Awards and Forum, to be held Tuesday and Wednesday, respectively. There is no cost to attend either event.
Could Brookdale Senior Living critic end up on company’s board?
By
Lois A. Bowers
Jul 11, 2019
A vocal critic of Brookdale Senior Living is being nominated for a position on the company’s board, according to a filing with the Securities and Exchange Commission.