Financial information best way to pre-qualify website visitors: research
By
Lois A. Bowers
Apr 07, 2016
If you want to attract and pre-qualify potential residents visiting your senior living community website, including financial information there is the best way to do it, according to a new research paper.
Meet your new foe, same as the old foe
By
John O'Connor
Jul 28, 2016
Assisted living got where it is today largely by promising to do a better job than nursing homes. That same strategy — under admittedly different circumstances — also may be the key to future success.
‘Dementia-capable’ workforce a key to changing trajectory of disease: report
By
Lois A. Bowers
Oct 30, 2019
Building a “dementia-capable” workforce across the care continuum is one of five recommendations that could change the trajectory of the disease, which could affect 13 million people and lead to an...
Lenders still bullish on senior housing; expect 2022 to be more borrower-friendly
By
Amy Novotney
Feb 11, 2021
The senior housing financing markets have evolved over the course of the pandemic — as lenders and owners both adapted in real-time — to unprecedented asset level revenue declines exacerbated by operating...
Construction costs up but contractor backlog down: ASHA brief
By
Lois A. Bowers
Mar 10, 2021
The cost of construction materials is up, due to “significant” swings in commodity pricing, and additional increases are expected in the spring, according to a new issue brief for the American Seniors...
COVID-19 will drive innovation in senior living development: survey
By
Kimberly Bonvissuto
Sep 22, 2020
Creativity in design, financing, construction, operations and marketing is imperative to the senior living industry moving forward post-COVID-19, according to the results of a survey of for-profit senior...
Nursing home and assisted living move-ins increasing: NIC survey
By
Amy Novotney
Oct 19, 2020
Assisted living and skilled nursing facilities are reporting an increase in the pace of move-ins over the past 30 days, according to data collected from the most recent Executive Survey conducted by the...
Operator bemoans ‘detrimental’ viral video inviting unvaccinated caregivers to apply for open positions
By
Kimberly Bonvissuto
Aug 26, 2021
A Salem, OR, senior living recruiter’s viral Tik Tok video appealing to unvaccinated caregivers is a “distraction” that has been “detrimental to serving the needs of our residents,” according...
Senior living takes lead in COVID-19 vaccination mandates, holds breath on workforce effects
By
Kimberly Bonvissuto
Sep 02, 2021
The senior living industry is leading corporate America in mandating COVID-19 vaccination, according to the Wall Street Journal.
‘Needs-based character’ makes senior living attractive to investors, expert says
By
Kathleen Steele Gaivin
Sep 22, 2021
Senior housing is still in recovery mode from the COVID-19 pandemic, but the sector still offers investment opportunities, according to Robb Chapin, a partner at Bridge Investment Group.