3 truths in senior living as industry recovers from COVID-19
By
Nora Wiley
May 26, 2020
As we find our “new normal” in the age of the coronavirus, we’ll be faced with a consumer who not only likely took some market-based financial loses but who also has become cautious about...
Pandemic highlights value of senior living for adult children, leaders say
By
Lois A. Bowers
May 11, 2020
One of the positive effects arising from this pandemic, some industry leaders say, is a growing appreciation of senior living among people whose parents are the age of prospective residents.
Pandemic has distinct effects for independent living and middle-market senior living operators, REITs...
By
Kimberly Bonvissuto
Lois A. Bowers
May 11, 2020
Operators of independent living communities and operators of senior living communities targeting middle-income individuals have experienced the COVID-19 pandemic in ways that differ from other senior living...
One-fifth of new project to feature ‘affordable rates’
By
Amy Novotney
May 11, 2020
Real estate and development firm KT Urban received unanimous approval by the city of Cupertino Environmental Review Committee this month to move forward with its plans for an enhanced senior and family...
The future for middle markets may lie in service flexibility
By
Amy Novotney
May 08, 2020
To best serve the middle market, senior living operators will need to think more critically about the needs of seniors within this income level, said speakers during a webinar Thursday conducted by Argentum.
Pandemic likely to increase demand for affordable housing: NIC
By
John O'Connor
Apr 16, 2020
As the unfolding COVID-19 pandemic ravages the nation’s economy, the ranks of seniors requiring affordable housing and care will escalate, warns a recent National Investment Center for Seniors Housing...
McKnight’s 40 for 40: John Erickson
By
Liza Berger
Apr 06, 2020
Many middle-class older adults living their golden years in socially engaging retirement communities arguably have one person to thank: John Erickson.
Partnerships critical to serving middle-income older adults, NIC speakers say
By
Lois A. Bowers
Mar 06, 2020
Panelists discussed how to cost-effectively deliver healthcare to middle-income older adults in senior housing on Thursday at the NIC Spring Conference.
The state of digital marketing in senior living
By
Jamison Gosselin
Jan 16, 2020
Digital marketing may be the answer to the major challenges affecting senior living in 2020.
Senior living braces for changes in 2020 as top challenges remain
By
Lois A. Bowers
Jan 02, 2020
As 2020 begins, the senior living industry is preparing for the changing needs and wants of current and future residents as workforce and occupancy issues continue to challenge operators, according to...