We are all deeply saddened at the passing of Tony Mullen. It was his love for the seniors housing and care industry that I believe will resonate.
How sales enablement can speed up move-ins
By
Sharon Muniz
Feb 22, 2018
A proactive, always-evolving sales enablement process will go a long way in differentiating your community and services while helping you achieve your core business and care goals.
Four takeaways from the NIC meeting
By
John O'Connor
Oct 05, 2017
While I have been attending NIC conferences for more than two decades, I marvel at how relevant and informative they continue to be. The 2017 event was no exception. Here are but four takeaways from last...
The real problem exposed by declining occupancy levels
By
John O'Connor
Sep 07, 2017
It’s getting tougher to keep assisted living buildings filled, but some explanations as to why seem to be ill-fitting.
Senior living affiliation drivers: Recognizing unique market factors
By
Lisa McCracken
Sep 05, 2017
Senior living sponsorship transitions have many key drivers. Providers can ask themselves certain questions to help determine whether affiliations, acquisitions or dispositions may be wise strategic alternatives.
I hate to bring up these senior living challenges …
By
John O'Connor
Feb 09, 2017
You don’t have to be an expert to realize that many operators are not listening to the market. And as long-term strategies go, that’s probably not a good one.
First impressions: Little things can mean a lot
By
Lois A. Bowers
Dec 12, 2016
I spent some time at a senior living community at the invitation of the Where You Live Matters campaign and realized that seemingly small things can add up to a memorable first impression for prospective...
Campus repositioning equals campus revitalization: A case study
By
Kevin Madalinski
Randy Bremhorst
Jul 25, 2016
Demands for enhanced services in the senior living market have changed. Has your community or campus shifted to meet those demands?
Resident screening: How safe are your senior living communities?
By
Tim Blackwell
Dec 17, 2015
Potential residents will perceive greater safety and, therefore, greater peace of mind at properties that screen applicants.
Overbuilding in senior living? If so, here’s what to expect
By
John O'Connor
Oct 01, 2015
Senior living is quite the happening sector these days, but some storm clouds are on the horizon.