2021 began with the hope that the new COVID-19 vaccine being rolled out to assisted living communities and nursing homes would help control a pandemic that had caused so much illness, death, loneliness,...
Opportunities await beyond near-term challenges
By
Lois A. Bowers
Sep 11, 2019
Recent news is enough to cause any operator, developer or investor to reach for the aspirin. A look at data from the National Investment Center for Seniors Housing & Care, as well as discussions with experts...
Partnerships, universal workers keys to successful middle market communities, execs say
By
Lois A. Bowers
Nov 04, 2021
Relationships with third parties, the use of universal workers, pared-down offerings and strict expense control — but not skimping on quality — are keys to a successful senior living model serving...
Senior living braces for changes in 2020 as top challenges remain
By
Lois A. Bowers
Jan 02, 2020
As 2020 begins, the senior living industry is preparing for the changing needs and wants of current and future residents as workforce and occupancy issues continue to challenge operators, according to...
Brookdale CEO talks about Medicare Advantage, the middle market and being a ‘talent magnet’
By
Lois A. Bowers
Jun 06, 2019
Brookdale Senior Living President and CEO Lucinda “Cindy” Baier discussed the company’s plans related to Medicare Advantage and serving the middle market, as well as recent successes in recruiting...
Integrating housing and healthcare to stimulate move-ins and margins
By
Kimberly Bonvissuto
Oct 27, 2023
CHICAGO — For decades, the senior housing industry catered to the business of wants, building on lessons from the hospitality industry in offering comfort, ease and fun. But only 10% of Americans have...
79% of middle-income baby boomers have no savings for retirement care: research
By
Lois A. Bowers
Mar 14, 2019
The clock is ticking for even the youngest baby boomers to ensure that they have enough money to pay for their care needs in retirement, and yet a new study adds to a growing body of research that many...
Senior living’s biggest challenge officially has been revealed
By
John O'Connor
Apr 25, 2019
A landmark study released this week paints a sobering portrait of senior living affordability for many older Americans. It also should send this strong message to many operators: Change or else.