Handwritten notes and ‘peek-a-boo’ tours top senior living marketing strategies during pandemic
By
Amy Novotney
Dec 21, 2020
As senior living operators consider strategies for 2021 amid the ongoing pandemic, several marketing executives say their firms are focused mainly on the soft skills of problem-solving and serving as support...
‘Our industry will forever be better and stronger’ as a result of COVID-19: Invesque CEO
By
Amy Novotney
Dec 15, 2020
The senior living industry will emerge from the COVID-19 pandemic with a greater appreciation for the value of its care providers and the myriad of unique and necessary services provided in the facility...
Vaccine priority may not be enough to boost senior living occupancy: speakers
By
Amy Novotney
Dec 14, 2020
Even as the first doses of a COVID-19 vaccine are set to be administered this week, many in the senior living industry are predicting a long, dark winter ahead, with continuing occupancy and move-in rate...
Biden presidency reforms likely to make retirement saving possible for more Americans: fintech expert
By
Amy Novotney
Dec 11, 2020
Retirement in America is changing, with many people living and working longer, although one fintech expert told the McKnight’s Business Daily that she believes the reforms likely to be sought by President-elect...
Expect 3 to 4 years before senior living returns to pre-pandemic health: investors
By
Amy Novotney
Dec 10, 2020
Thanks to lockdowns, move-in restrictions and ongoing low occupancy rates, the senior living sector has been the weakest part of most of the major healthcare real estate investment trusts over the past...
Nursing home, home care workers rally support for Biden workforce plan
By
Amy Novotney
Dec 09, 2020
As President-elect Joe Biden prepares to take office next month, nursing home and home care workers with the Service Employees International Union and National Domestic Workers Alliance met with their...
Workers at 11 Illinois nursing homes strike for better pandemic pay and working conditions
By
Amy Novotney
Danielle Brown
Nov 25, 2020
An Illinois nursing home operator could be without its regular workforce for a prolonged period after about 700 workers walked off on the job after contract negotiations stalled.
Americans now will need more money for retirement — and other ways the pandemic is reshaping the future:...
By
Amy Novotney
Nov 18, 2020
The COVID-19 virus will bring about sweeping changes in how Americans will face retirement and old age in the years to come, according to a new Wall Street Journal analysis. Some transformations will be...
Lawmakers introduce legislation designed to strengthen Americans’ retirement security
By
Amy Novotney
Oct 29, 2020
A bipartisan measure is calling for the promotion and expansion of efforts to increase retirement savings and simplify and clarify retirement plan rules to help Americans successfully save for a financially...
Focus on healthcare partnerships key to thriving in seniors housing
By
Amy Novotney
Oct 26, 2020
To survive and even thrive in a post-COVID-19 world, operators must harness their expertise in the needs of seniors and build alliances that put them in the center of the healthcare marketplace. That’s...