Digital marketing may be the answer to the major challenges affecting senior living in 2020.
Middle muddle
By
John Hall
Oct 21, 2019
Investors eye margins, and developers explore affordable options.
54 percent of middle-income seniors could need housing, care help by 2029, NIC-funded study finds
By
Lois A. Bowers
Apr 24, 2019
Fifty-four percent of the 14.4 million middle-income older adults in 2029 in the United States will lack the financial resources to pay for senior housing and care, and a combination of public and private...
Report identifies where assisted living rents are changing the most
By
Kimberly Bonvissuto
Jan 19, 2024
The assisted living sector touts itself as the most cost-effective option to provide quality-of-life care and services for the nation’s older adults. But that value comes at a cost, according to a new...
Accelerated pace of change will continue for senior living
By
Kimberly Bonvissuto
Jan 04, 2024
The senior housing and care industry has experienced an accelerated pace of change over the past decade — particularly during the COVID-19 pandemic — in areas including technology adoption, workforce...
Building a better senior living model
By
Kimberly Bonvissuto
Dec 19, 2023
How is research helping to define the future of senior living? Lisa McCracken, the new head of research and analytics for the National Investment Center for Seniors Housing & Care, recently spent a few...
Innovation will attract the next-generation consumer to senior living, speakers say
By
Kimberly Bonvissuto
Oct 26, 2023
CHICAGO — The baby boomers will change the senior living industry dramatically and already are pushing it to a point of reckoning, according to a panel of experts discussing the next generation of 55-plus...
NIC’s Mace transitions to advisory role
By
Kathleen Steele Gaivin
Jun 08, 2023
The National Investment Center for Seniors Housing & Care disclosed Tuesday that Beth Burnham Mace is vacating her role as chief economist to become a consultant and special adviser for the organization.
CCRC residents ‘significantly safer’ from COVID deaths than older adults not living in congregate...
By
Lois A. Bowers
Mar 02, 2023
SAN DIEGO—Residents of continuing care retirement communities were “significantly safer” from dying from COVID-19 than were older adults living in noncongregate residential settings in the greater...
Senior housing future must prioritize affordability, connected health services, experts say
By
Kimberly Bonvissuto
Dec 09, 2022
Consumers are going to force change in senior living due to their enormous needs and demands — but not for the products that exist today, according to industry experts.