Virtual marketing, remote visits here to stay, senior living and care operators say
By
Amy Novotney
Mar 12, 2021
Many senior living and care operators have plans to continue offering virtual marketing events and tours, remote visits and other meetings and programs via technology even as in-person events continue...
Assisted living well positioned to fill healthcare delivery gaps: report
By
Kimberly Bonvissuto
Dec 16, 2020
The COVID-19 pandemic highlighted the vulnerable health status of older adults, but it also revealed the “vital role” that senior living communities play in the larger care continuum, according to...
‘We are seeing the green shoots of recovery,’ Brookdale CEO says
By
Kathleen Steele Gaivin
May 20, 2021
Brookdale Senior Living is “seeing the green shoots of recovery,” President and CEO Lucinda “Cindy” Baier said yesterday at the Capital Markets Global Health Care Conference.
Pay no attention to senior living’s identity crisis
By
John O'Connor
Apr 19, 2018
The latest occupancy numbers for assisted living point to absorption issues. But they may reveal another issue as well.
CCRC residents ‘significantly safer’ from COVID deaths than older adults not living in congregate...
By
Lois A. Bowers
Mar 02, 2023
SAN DIEGO—Residents of continuing care retirement communities were “significantly safer” from dying from COVID-19 than were older adults living in noncongregate residential settings in the greater...
Parkinson: Skilled nursing still amid business nightmare
By
Amy Novotney
Feb 03, 2021
As COVID-19 vaccines continue to be rolled out at skilled nursing facilities and assisted living communities nationwide, the “clinical nightmare” soon will be in the long-term care industry’s rearview...
Senior living seeks some of $23 billion remaining in CARES Act funding to help cover COVID costs
By
Lois A. Bowers
Apr 05, 2021
Two senators estimate that approximately $23 billion remains in the Coronavirus Aid, Relief, and Economic Security (CARES) Act Provider Relief Fund and maintain that “a proportional allocation of funds...
OSHA accepting new comments on healthcare worker COVID-19 protection rule
By
Lois A. Bowers
Mar 23, 2022
The Occupational Safety and Health Administration is accepting additional comments as it works to establish a final rule meant to protect assisted living and other healthcare workers from exposure to COVID-19...
New measure aims to better protect senior living residents from waterborne illnesses
By
Amy Novotney
Jun 14, 2022
Illinois Gov. J.B. Pritzker (D) has signed into law legislation aimed at protecting senior living residents in the state from waterborne illnesses. The measure, signed May 27 and going into effect immediately,...
Value-based models may help improve occupancy, increase investor confidence post-COVID, speakers say
By
Amy Novotney
Mar 25, 2021
The COVID-19 pandemic has thrust healthcare for older adults into the spotlight, making access to services an important part of an operator’s value proposition for both residents and investors, speakers...