What’s going to happen when members of your best consumer segment don’t need you anymore? We know they already don’t want what you offer.
Falls prevention design considerations for senior living communities
By
Rob Geller
Jun 29, 2023
A holistic design approach empowers older adults to lead fulfilling lives with enhanced peace of mind and overall well-being.
Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.
Focus on briefs: Bathing
Jun 01, 2023
How often should residents bathe?, Invacare’s Birdie Evo XPLUS lift takes hold, Resident handling equipment market has predicted value of more than $14 billion
Deliberate actions protect senior living communities from fire, safety issues
By
Stan Szpytek
Jun 26, 2023
Fire and life safety compliance does not happen by accident in a senior living community. Ensuring a safe and secure environment of care requires the integration of fire protection and life safety systems...
Creating healthy buildings
By
Mary Fox
Jun 08, 2023
With an abundant, and sometimes overwhelming, array of tax credits and rebates from federal, state and other agencies, assisted living leaders have a once-in-a-lifetime opportunity to rehabilitate existing...
Communicating in the age of activism and disinformation
By
Courtney Malengo, APR
May 22, 2023
What do you do when a movement is mobilized against you, or a disinformation campaign is lobbed at your executive or community? Here are six steps to consider as you approach any communication challenge.
Agencies’ role filling staffing gaps makes deep vetting a critical risk hedge
By
Gigi Acevedo-Parker
Gerald Stoll
May 04, 2023
Operators of senior living communities need to be ready to manage all the risks that are intensifying during the staffing crisis.
Why senior living communities are partnering with senior relocation companies
By
Ray Fabik
Oct 06, 2022
Relocation companies can help older adults with downsizing, relocation, decluttering, estate sales and even emotional support as they prepare to move into senior living.
Rebound emerging in senior living
By
John Lariccia
Dec 22, 2022
With the right technology, deployed in the right way, senior living operators can benefit from the rebound emerging.