Minding the ‘gap’ — New strategies for creating affordable senior living and care facilities
By
Michael D. Binette, AIA, NCARB
Jul 23, 2018
For developers, owners and operators looking to serve moderate- and middle-income retirees, new ideas in affordable senior and assisted living offer compelling lifestyle and care alternatives, while also...
3 dining trends in senior housing
By
Basiru Jeng
Jul 19, 2018
Lasting trends in senior living dining result in flavorful, nourishing menu items and a timeless dining experience that makes the difference in the daily lives of residents.
Is it time to call in the branding experts?
By
Bridget Levin
Jul 05, 2018
Changes in the senior living sector are happening fast, and your branding will need to keep pace.
What choosing a facility taught me about our industry
By
Anthony Misitano
Jun 28, 2018
Asking questions as the concerned son rather than the service provider confirmed for me that everyone at this point in their life needs to know more than “Mom needs help.”
Four ways to creatively disrupt senior living — for all the right reasons
By
Ann Lovell
Jun 25, 2018
“Creative disruption” in four key areas can help senior living communities address challenges related to changing resident expectations and labor shortages across disciplines.
Seniors benefiting seniors — and the rest of us
By
Lois A. Bowers
Jun 25, 2018
Six residents of Meridian Senior Living shared life lessons for graduating students in a video. Video figures into another way that the company is choosing to help students, too.
Support is a way to keep workers who are family caregivers
By
Anna Walters
Jun 18, 2018
Senior living operators are facing historic rates of turnover, decreasing revenues and increasing competition. One way to address these issues is to offer human resources and other programs for workers...
Several ways exist to increase your organization’s LGBT cultural competency
By
Lois A. Bowers
Jun 18, 2018
Senior living communities can express or strengthen their support for issues of importance to lesbian, gay, bisexual and transgender older adults through training and other means. A new ad will be a conversation...
3 blind spots in your senior living business (and how to fix them)
By
Lindsay Casillas
Jun 07, 2018
Senior living professionals may have blind spots regarding prospective residents and the sales methods used to familiarize them with communities. Fortunately, ways exist to address them.
Senior living sales and marketing professionals reveal biggest challenges
By
Rick Whittington
May 14, 2018
A national survey provides insights into where senior care sales and marketing professionals should spend their time and energy.