Demographics, changing consumers lead former Five Star, now AlerisLife, to expand into active adult,...
By
Kimberly Bonvissuto
Jan 27, 2022
An aging demographic and changing consumer demand have led one of the country’s largest senior living companies to pivot from its primary role as an owner and operator of independent living, assisted...
Active adult consumers want a sense of community but are open to senior living if the need arises
By
Kimberly Bonvissuto
May 23, 2024
Although some older adults choose active adult communities over independent living or continuing care retirement / life plan communities, the active adult sector does not appear to be “poaching” large...