How to communicate about coronavirus and quell fear
By
Courtney Malengo, APR
Mar 12, 2020
Your community is about to go on trial in the court of public opinion. Here are some tips to communicate before and after COVID-19 cases are detected, to ensure that you are positioned to weather the storm.
Long-haul impacts on senior living — what to expect in 2022
By
Dwayne Clark
Jan 10, 2022
Three areas are emerging as critical to consumer confidence in 2022.
From panic to poise: Mastering crisis communications and earning trust in senior living
By
Blair Burney
Sep 18, 2023
Crises can emerge from unexpected corners, leaving operators grappling for stability. A well-crafted crisis communication plan becomes essential when a situation escalates.