It’s been a while since I’ve written about marketing or media messages that mischaracterize senior living or aging adults (and we’re all aging). A few uses of language caught my attention this past...
Senior living’s grand illusion needs a reality check
By
John O'Connor
Dec 02, 2021
Senior living suffers from a grand illusion problem. Even in 2021, many of its practitioners insist it is primarily in the hospitality — rather than the healthcare — sector.
Operators using telehealth, live-streaming, video-chatting in this time of COVID-19
By
Lois A. Bowers
Mar 16, 2020
Senior living operators today have much more sophisticated technology at their disposal than did their predecessors, and they’re putting that technology to good use to help ensure the health and safety...
Forget the fluff: Here are the perks your staff really craves
By
John O'Connor
Jun 20, 2019
Trendy perks are popping up, but are they really the little extras your workers crave?
Quality in action
By
Lois A. Bowers
Mar 30, 2020
In response to my blog last week, I heard from several readers who shared the creative actions their senior living communities are taking to keep residents healthy and active socially, physically and cognitively.
Senior living operators less than thrilled by this ‘good news’
By
John O'Connor
Jan 10, 2019
The December employment numbers are out. They reveal a story that should make most Americans giddy, but you’ll have to excuse senior living operators if they seem less than enthused.
It shouldn’t be a license to kill
By
John O'Connor
Nov 18, 2021
Introducing the Dumber Than A Box of Rocks Award. This ignoble prize recognizes leaders who flagrantly ignore the fact they are supposed to be in the caregiving field.
We’re all in this together? Well, maybe not quite
By
John O'Connor
Jan 17, 2019
Given the friendly interplay we often see between operators and capital providers, it might be easy to conclude the relationship is more fraternal than transactional. The facts suggest otherwise.
Next time, it might be your turn
By
John O'Connor
Mar 03, 2022
It’s been a rough week for nursing homes. Aren’t you glad you don’t run one?
Why will operators struggle? Do the math
By
John O'Connor
Aug 18, 2016
If you run a senior living organization, a new Fidelity report should give you ample reason for concern. Why? Because it helps reveal a math challenge that will only get worse.