Strategic grant initiatives: How to elevate diversity and inclusion in senior living communities
By
Diane Massey
May 13, 2024
A feeling of belonging should define every resident’s experience in a senior living community, and it helps with recruiting and retaining staff members, too. Here are four steps to making that happen.
4 challenges that senior living leaders must address to thrive in 2024
By
Mark Bryan
Jan 16, 2024
Here are four challenges and their implications that leaders and companies could face that must be addressed if they are to thrive in 2024.
How listening leads to senior living innovation
By
Jamie Merrill
Mar 06, 2023
Improving our listening is one critical way we can accelerate innovation and truly make a difference in the lives of our residents, families and employees
Adult-children households are declining. Should you be worried?
By
Lynne Moore
Oct 02, 2023
The key to staying relevant in this constantly changing industry will be understanding the consumer’s existing and future needs and identifying flexible, efficient and cost-effective ways to satisfy...
How to appropriately and accurately define your primary market area
By
Lynne Moore
Apr 03, 2023
Q: How do I appropriately and accurately define my primary market area? A: In a market feasibility study, one of the first tasks will be to define the primary market area for a senior housing community....
As university retirement communities become more universal, so should characteristics that define them
By
Andrew Carle
May 08, 2023
A new website will offer the first national directory of university retirement communities, along with information about the history, benefits, costs and criteria retirees can use when assessing senior...
Diversity, equity and inclusion is a work in progress
By
Marsha Wesley Coleman
Feb 21, 2023
Organizations can look to their values to move toward better inclusion. We have a long way to go, and the time to start is now.
The benefits of ‘camp’ for new team members
By
Kim Smith
Sep 05, 2023
Camp SageLife is a powerful and memorable way to teach our team about our resident-focused philosophy. Everything has a purpose and lesson.
Now is the time to reimagine a new business model for your senior living organization
By
Michele Holleran, Ph.D., MBA
Jan 22, 2024
Not-for-profit senior living providers are beginning to reimagine their business models, but sometimes they do not go far enough.
5 unexpected lessons learned from a retirement community roundtable
By
Derek Dunham
Oct 30, 2023
The Roundtable Project is a weekly meeting that is open to marketing leaders at retirement communities nationwide.