How is it that in my 11 years of writing about the long-term care profession, which has been talking about the coming “silver wave” of baby boomers all that time (and more), I don’t recall ever hearing...
Why pricing transparency in crucial in senior living
By
Lynne Moore
Apr 15, 2024
The next generation of senior consumers will be more discerning about how and where to spend their money — and in their definition of value.
3 strategies to deepen engagement with residents and their loved ones
By
Jaylee Baird, CDP, CALA
Apr 08, 2024
As senior living community leaders look for ways to serve and foster deeper connections with residents and their loved ones, three engagement strategies have proven highly successful.
How to get the most from automated marketing in senior living
By
Sean Leonard
Apr 04, 2024
Here is what we know to be true about automation implementation — what works, what doesn’t work and where you can save time, effort and money.
Ghosting: The new norm, or can we do better?
By
Melanie Perry, MS, CDP, CADDCT, CMDCP
Apr 01, 2024
I would like to challenge those of us in senior living to address and eliminate the frustrating, time- and resource-wasting trend of ghosting.
Choose love over fear when preparing to confront challenges
By
Loren Shook
Mar 18, 2024
Silverado’s Loren Shook shares steps leaders can take to help ensure that their organizations can navigate uncertainty while fulfilling their missions.
Mentoring young leaders for senior living sustainability
By
Ethan Cole
Mar 11, 2024
How do we inspire such young leaders to stay with our companies and build them into the powerhouses our senior executives present today? Mentorship programs.
Emergency planning: Prepare for the potential consequences of adverse incidents in senior living
By
Stan Szpytek
Mar 04, 2024
As assisted living communities and other senior living communities continue to refine their emergency planning protocols, a critical step in the process is to consider the consequences resulting from the...
The answer to tackling the staffing crisis: start with the culture
By
Katherine Wells
Feb 29, 2024
We have been faced with a pressing long-term care dilemma for the last several years, and it is only getting worse.
Empower your team for better results
By
Tonya Headen-Lee, CDP
Feb 20, 2024
How do you build and empower great teams? Several lessons apply in all senior living settings and would make great goals for executive directors in 2024.