Digital marketing may be the answer to the major challenges affecting senior living in 2020.
How sales enablement can speed up move-ins
By
Sharon Muniz
Feb 22, 2018
A proactive, always-evolving sales enablement process will go a long way in differentiating your community and services while helping you achieve your core business and care goals.
Buckle up, buttercup
By
John O'Connor
Jan 07, 2021
If the Democrats manage to run the table, it’s a whole new ball game. Here’s what senior living operators soon might see.
Pop goes the senior living bubble?
By
John O'Connor
Nov 08, 2018
It’s time to point out a possible scenario few among us will want to acknowledge: A senior living bubble may be about to burst.
What COVID-19 has taught senior living operators
By
John O'Connor
Mar 16, 2023
This might be a good time to size up COVID’s key lessons for senior living operators. Three clearly stick out.
Let’s get real about what’s driving staffing shortages
By
John O'Connor
Feb 29, 2024
Senior living is recovering from COVID’s darkest days, but one nagging problem persists and might even be getting worse.
1.5 million reasons not to ‘rob’ senior living to pay for roads, bridges and sewer pipes
By
Lois A. Bowers
Jul 26, 2021
Senior living and care leaders turned up the pressure on members of Congress on Friday, pointing out the dangers associated with a rumored plan to take $24 billion away from the Provider Relief Fund —...
For many in senior living, this year has been a slow burn
By
John O'Connor
Dec 17, 2020
Counting the days until this year is over? Consider yourself in good company.
Operators seek resolution to these issues in the new year
By
Lois A. Bowers
Jan 03, 2017
Several regulatory issues remain unresolved for senior living operators as 2017 begins.
5 items for senior living’s 2022 to-do list
By
Lois A. Bowers
Jan 10, 2022
The leaders of five organizations active in the senior living space recently shared with me their insights on the biggest challenges facing the industry. Culled from their comments is a list of action...