Approaching retirement, Parkinson takes trip down memory lane, shares insights into road ahead for assisted...
By
Lois A. Bowers
Feb 21, 2024
Mark Parkinson paused briefly Tuesday to reflect on his tenure at the helm of AHCA/NCAL and share his thoughts on what the future holds for assisted living.
AHCA/NCAL CEO Mark Parkinson announces retirement
By
Lois A. Bowers
Feb 20, 2024
Mark Parkinson will retire from his position as president and CEO of the American Health Care Association and National Center for Assisted Living effective Jan. 15, 2025, the groups announced today.
‘Profound’ financial, workforce challenges persist for senior living providers as 2024 begins
By
Lois A. Bowers
Jan 02, 2024
Senior living operators will continue to face inflationary pressures and capital market challenges in 2024, but some effects may lessen before the year is out, according to senior living industry experts....
Big senior living stories of 2023
By
Lois A. Bowers
Dec 21, 2023
The long shadow of the pandemic continued to recede in 2023, although the senior living profession continued to feel its effects. The COVID-19 public emergency ended May 11. Wage growth has declined but...
A big lump of coal … and an opportunity
By
Lois A. Bowers
Dec 18, 2023
Christmas came early for the senior living field on Sunday, when providers collectively found a big lump of coal in the industry stocking. But that stocking also contains an opportunity.
Quality, safety, accountability vital, industry leaders say, as Washington Post report cites deaths at...
By
Lois A. Bowers
Dec 18, 2023
Senior living industry leaders stressed their belief in the importance of quality, safety and accountability Sunday in response to a package of articles in the Washington Post titled “Memory Inc.,”...
Federal, lender support needed for assisted living operators to lower rates, leader says
By
Lois A. Bowers
Nov 21, 2023
Financial support from the federal government and private lenders would be required to lower assisted living rates, National Center for Assisted Living Executive Director LaShuan Bethea told the New York...
A chance to stabilize the senior living workforce
By
Lois A. Bowers
Oct 09, 2023
The federal government’s proposed staffing mandate for nursing homes ultimately would affect assisted living providers, too. But CMS is accepting comments through Nov. 6.
Mark Maxfield named new NCAL Board of Directors chair
Oct 05, 2023
Mark Maxfield, owner and CEO of Eagle, ID-based The Cottages, has been named chairman of the National Center for Assisted Living Board of Directors for the 2023-2024 term.
Do not be afraid of the data
By
Lois A. Bowers
Oct 02, 2023
National Center for Assisted Living executives made a powerful pitch for provider data collection Sunday as NCAL Day concluded.