3 ways to help senior living residents affected by water shortages
By
Klaus Reichardt
Aug 23, 2018
Executive directors and administrators must educate the residents in their care that water shortages are real, they may last for years and everyone must do his or her part to help supplies last.
When it comes to recruitment and retention, these guys school the competition
By
John O'Connor
Aug 16, 2018
So what’s to be done when you need employees who are better trained and more loyal?
Virtual reality holds benefits for senior living residents
By
Kerry Sherin
Aug 09, 2018
Staff and residents at an independent and assisted living community in Michigan are experiencing the benefits of bringing virtual reality to residents.
For assisted living communities, change is coming, but there still is time to adapt
By
Patrick McCormick, CPA
Aug 06, 2018
Assisted living operators that hope to compete for customers down the road need to change their business models and, in particular, ramp up offerings for more healthcare services.
4 ways sales teams can foster community in senior housing
By
Lindsay Casillas
Aug 02, 2018
Fostering an authentic sense of community is the most important part of working in any aspect of the senior living industry, but it is especially true in sales.
The 7 cardinal sins of marketing in aging services (and how to avoid them)
By
Wendy O’Donovan Phillips
Jul 30, 2018
Before investing in more marketing efforts, master the marketing mix by considering the mistakes committed by aging services organizations.
Survey makes a case for going soft on new employees
By
Lois A. Bowers
Jul 30, 2018
New research from a surprising source may change the way you approach employee training and development.
What do distributors do, anyway?
By
Michael Wilson
Jul 26, 2018
Many senior living executive directors are unaware of the important role distributors play in keeping their communities open and operating effectively. Here’s what you need to know.
Staffing options can get downright creative when you ‘give a damn’
By
John O'Connor
Jul 26, 2018
A new strategy could result in a “motivated, energized, stimulated, loyal” senior living workforce. And it’s pretty simple to implement.
CEO who fired himself has advice, predictions for you
By
Lois A. Bowers
Jul 23, 2018
Chances are good that you or someone you know will be in the same position as a Virginia senior living CEO who recently decided to fire himself to try to help the community survive. That CEO has some advice...