New certification program seeks to reduce claims risk for senior living providers
By
Kimberly Bonvissuto
Sep 07, 2023
Lack of information, unmet needs and expectations, and lack of staff education and training are the main drivers of claims in senior living. But one industry expert is launching a risk management and culture...
Missed lead opportunities stem from mismanaged digital leads, lack of outreach
By
Kimberly Bonvissuto
Sep 05, 2023
Failure to conduct community outreach and mismanaged digital leads are leading senior living operators to miss out on increasing their move-ins, according to one industry expert.
A Florida memory care community has joined the ranks of senior living communities achieving 100% occupancy in the wake of the COVID-19 pandemic.
Workforce retention means bridging the generational gap, expert says
By
Kimberly Bonvissuto
Aug 31, 2023
Onboarding, listening and management and executive training are keys to workforce retention, according to one expert.
First senior living community earns Joint Commission assisted living memory care certification
By
Kimberly Bonvissuto
Aug 29, 2023
A Missouri senior living community is the first such community to receive the Joint Commission’s assisted living memory care certification.
Deceptive ad practices frustrate providers by generating excessive, financially unqualified leads, firm...
By
Kimberly Bonvissuto
Aug 28, 2023
Senior Living Smart had a mystery on its hands. In one day, the Massachusetts-based digital marketing agency heard from four separate clients in four different geographies questioning several unqualified...
Buoyed by occupancy success, Thrive plans growth in active adult
By
Kimberly Bonvissuto
Aug 25, 2023
Some senior living operators continue to rebuild occupancy in the wake of the pandemic, but three Thrive Senior Living communities have achieved 100% occupancy — with one community at full capacity for...
Weak ‘longevity literacy’ can hinder retirement planning, saving
By
Kimberly Bonvissuto
Aug 23, 2023
A lack of understanding about longevity could hinder retirement planning and saving, including a move into senior living, according to a new report.
Senior living providers need to recognize old age isn’t what it used to be to attract prospective residents
By
Kimberly Bonvissuto
Aug 18, 2023
Prospective senior living residents are redefining perceptions around aging — along with the vocabulary defining it — giving operators who respond to these trends a leg up on the competition.
Dynamic pricing, easier sales concepts urged for senior living
By
Kimberly Bonvissuto
Aug 18, 2023
When it comes to senior living pricing strategies, one expert encourages operators to stand out from the crowd with dynamic pricing based on inventory.