An 8-step approach to social media marketing in senior living
By
Wendy O’Donovan Phillips
Jul 17, 2023
Here is an eight-step approach to social media marketing using tools and approaches to streamline your efforts and bolster results.
Caregiver pay in the balance as advocacy groups size up proposed spending requirements
By
Lois A. Bowers
Jul 17, 2023
As assisted living provider advocacy groups try to influence federal home- and community-based services-related policy, their comments are joined by thousands of others, some in agreement with industry...
How to navigate senior living background checks and compliance
By
Jeff Ernste
Jul 13, 2023
Getting background checks right must be a continuing concern for senior living operators.
Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.
Unions are having a moment
By
John O'Connor
Jul 06, 2023
The last thing most operators want to hear is that a growing union threat is underway. But we’re seeing signs that such activity is taking place.
How to help reduce and prevent mosquitoes in your senior living community
By
Ian Williams
Jul 06, 2023
You can take several proactive measures to help prevent mosquito populations and get back to focusing on employee well-being and resident care.
Falls prevention design considerations for senior living communities
By
Rob Geller
Jun 29, 2023
A holistic design approach empowers older adults to lead fulfilling lives with enhanced peace of mind and overall well-being.
Is loneliness at work the next pandemic?
By
Lois A. Bowers
Jun 26, 2023
A new study reveals that loneliness can be an issue for employees, even as the COVID-19 pandemic recedes. In fact, one group is calling loneliness “the next pandemic” in the workplace. But fortunately,...
Deliberate actions protect senior living communities from fire, safety issues
By
Stan Szpytek
Jun 26, 2023
Fire and life safety compliance does not happen by accident in a senior living community. Ensuring a safe and secure environment of care requires the integration of fire protection and life safety systems...
Pandemic influences benefits sought by workers. Are you listening?
By
Lois A. Bowers
Jun 20, 2023
As the COVID-19 pandemic recedes, it is leaving behind changes in the benefits that employers are offering to their employees, according to the results of a new survey.