Genworth’s announcement a potential game changer
Despite numerous setbacks, private long-term care insurance still has a lot of potential.
Despite numerous setbacks, private long-term care insurance still has a lot of potential.
As Valentine’s Day and the six-month anniversary of the launching of McKnight’s Senior Living’s website and e-newsletter approach, the passion of those working in senior living is obvious.
A simple plan for students to entertain residents has blossomed into a depth of kinship and connection between unlikely acquaintances.
If we are to make any judgment about America’s current supply of senior living stock, it is this: Things are seriously out of whack.
Companies that use predictive marketing and analytics significantly outperform others across many business metrics, such as revenue growth and customer engagement.
In the senior living market, where prospects may be skittish with pending lifestyle changes, initial connections are especially important.
Have you heard the one about the woman whose hair caught on fire as she was blow-drying it? Or the one about the person whose clothes — all of them — were stolen?
To ensure that first responders are in the best position to save lives and property, the tools for success need to be in place well in advance.
Some will argue that senior living can never replace skilled care when it comes to post-acute care. You’ll be able to recognize them by the strength of their convictions and the shortness of their...
If you haven’t reviewed your human resources manual lately, now may be a good time to check your policies related to cellphone and social media use by employees during work hours — or to formulate...