Senior living’s next opportunity might have a high price of admission
By
John O'Connor
Jun 24, 2021
Why focus on a relatively small cohort when the hoi polloi might fill many more fill units? I guess you could say there are millions of reasons.
3 truths in senior living as industry recovers from COVID-19
By
Nora Wiley
May 26, 2020
As we find our “new normal” in the age of the coronavirus, we’ll be faced with a consumer who not only likely took some market-based financial loses but who also has become cautious about...
Has pop culture ruined retirement?
By
Seth Anthony
Jun 24, 2019
How does society interpret the idea of retirement? Three television shows come to mind.
Senior living operators, ready for some small ball?
By
John O'Connor
May 23, 2019
A landmark report is calling on senior living operators to consider reducing prices.
How to make senior living more appealing
By
Lois A. Bowers
May 06, 2019
A new study projects that at least 54% of middle-income adults in 2029 won’t be able to afford senior living. But even if people can afford it, will they want it?
The big shift coming to senior living
By
Matt Thornhill
Oct 23, 2023
What’s going to happen when members of your best consumer segment don’t need you anymore? We know they already don’t want what you offer.
Senior living trends, challenges to watch in 2023
By
Lynne Moore
Dec 05, 2022
Things are improving, but in 2023, issues still will need to be addressed.
How urban design can fulfill senior living needs for baby boomers
By
David Banta
Aug 22, 2022
The design of today’s urban senior housing developments is being molded by several characteristics that are unique to this age cohort.
Active adult housing in 2022
By
Lynne Moore
Dec 13, 2021
Q. Will active adult housing continue to be a hot market sector for the senior housing industry in 2022? A. All leading indicators look favorable. Active adult housing is a growing and evolving sector...
Pandemic highlights value of senior living for adult children, leaders say
By
Lois A. Bowers
May 11, 2020
One of the positive effects arising from this pandemic, some industry leaders say, is a growing appreciation of senior living among people whose parents are the age of prospective residents.