Senior living experts pin vaccine uptake hopes on ‘landmark’ approval of Pfizer COVID-19 vaccine
By
Kimberly Bonvissuto
Aug 24, 2021
Senior living industry executives are banking on the U.S. Food and Drug Administration’s approval of the first COVID-19 vaccine as the confirmation that vaccine-hesitant staff members need to finally...
Some senior living operators add vaccine access to marketing toolkits to help rebuild occupancy
By
Kimberly Bonvissuto
Jan 25, 2021
As the COVID-19 pandemic sends occupancy rates plummeting in senior living communities, some operators are adding vaccine access to their marketing toolbox in a bid to entice prospective residents and...
‘Right person at right time’: Winthrop Marshall, first Black LeadingAge chair, dies
By
Liza Berger
Dec 08, 2020
Winthrop Marshall, the first Black chair of the organization formerly known as the American Association of Homes and Services for the Aging, passed away last week.
Marketing campaign aims to share benefits of senior living in COVID-19 era
By
Kimberly Bonvissuto
Sep 10, 2020
A new marketing campaign is bringing together unaffiliated senior living communities and sponsors to communicate the benefits of senior living to prospective residents and their families in the era of...
Aging services leaders issue urgent plea for federal plan to end ‘national nightmare’ of COVID-19
By
Lois A. Bowers
Aug 06, 2020
A federal plan is needed to end the “national nightmare” of the pandemic, the leaders of six national organizations representing aging services providers told the president, vice president and leaders...
Campaign urges Congress to end ‘national nightmare’ of COVID-19 and protect residents, caregivers
By
Kimberly Bonvissuto
Jun 18, 2020
The country’s top leaders are ignoring and walking away from its older residents while trying “to convince us a life or death problem we are coping with each day is just not there,” LeadingAge President...
LeadingAge calls on HUD to release millions earmarked for affordable senior housing
By
Kimberly Bonvissuto
Jun 10, 2020
Critically needed COVID-19 relief funds provided by the CARES Act for affordable senior housing are long overdue to ensure the safety of at-risk populations and staff, according to LeadingAge.
Assisted living, memory care, middle market among priority areas for provider group in 2020
By
Lois A. Bowers
Feb 05, 2020
Working to keep the regulation of assisted living at the state level, helping ensure full funding for programs for memory care residents, and advocating for financing reform to help middle-income older...
‘It’s unconscionable’ — Report shows disconnect between housing needs and market,...
By
Lois A. Bowers
Jun 26, 2019
A new report on housing in the United States shows a disconnect between the needs of the population and the housing market that is supposed to serve them, according to one housing policy expert.
Provider groups vow to continue work with policymakers to address middle-market challenges
By
Lois A. Bowers
Apr 26, 2019
Senior living advocates told McKnight’s Senior Living they will continue working with policymakers and others to try to ensure that middle-market adults have housing and care options as they age.