Bill promises ‘generational investment’ in senior living and care workforce
By
Kimberly Bonvissuto
Apr 17, 2024
Proposed federal legislation would make a “generational investment” in the senior living and care workforce at a time when the aging population is growing exponentially and an increasing number of...
Senior living will ‘benefit greatly’ from ‘largest federal investment’ of $244 million in apprenticeships,...
By
Kathleen Steele Gaivin
Jul 15, 2024
The White House has announced the awarding of $244 million in grants aimed at bolstering registered apprenticeship programs across the country.
Selling in senior living requires conveying its value proposition, experts say
By
Kimberly Bonvissuto
May 06, 2024
Selling senior living is about conveying its unique value proposition through compelling and authentic messaging that resonates with prospective residents and their families, according to a panel of sales...
Leaders debate what to change, retain in senior living
By
Kimberly Bonvissuto
May 01, 2024
PHOENIX—If there was one good thing to come out of the COVID-19 pandemic, it was “everyone opening the kimono,” being raw and asking for help, according to a panel of C-suite senior living experts...