What’s better for senior living and care — the market or government?
By
Stephen A. Moses
Oct 25, 2021
By most measures, the more market-based independent and assisted living sectors fare better economically over time than the more government-dependent sectors. Why?
The state of digital marketing in senior living
By
Jamison Gosselin
Jan 16, 2020
Digital marketing may be the answer to the major challenges affecting senior living in 2020.
Affordable options for the middle class
By
Lois A. Bowers
Sep 03, 2019
As the senior living industry looks to find ways to serve the silver wave of baby boomers, including those in the middle market, all ideas should be on the table as potential solutions. Ever heard of the...
Too much market supply? Depends how you look at it
By
John O'Connor
Sep 03, 2015
The Wall Street Journal recently reported on a subject that many industry folk have been speaking about in hushed tones for a while: whether the rapidly growing inventory of senior living housing stock...
Building a better senior living model
By
Kimberly Bonvissuto
Dec 19, 2023
How is research helping to define the future of senior living? Lisa McCracken, the new head of research and analytics for the National Investment Center for Seniors Housing & Care, recently spent a few...
Easy to overlook, but still important
By
John O'Connor
Dec 07, 2023
There is no single silver bullet when it comes to ensuring success in senior living.
15 and fit: An operator’s perspective on 15 years in senior living
By
Shelley Esden
May 01, 2023
Older Americans will soon outnumber their children — something that will change the face of senior living and change the world in ways we have yet to imagine.
Senior living needs to give recycling a whole new meaning
By
John O'Connor
Mar 23, 2023
So you want to build a senior living campus, eh? What if I told you there was a much easier, less costly, more welcome way to proceed? There is.
What COVID-19 has taught senior living operators
By
John O'Connor
Mar 16, 2023
This might be a good time to size up COVID’s key lessons for senior living operators. Three clearly stick out.
Senior living’s challenge of omission and commission
By
John O'Connor
Sep 22, 2022
Long-term care could be made better with funding from Congress. But for now, it appears we’ll have to settle for a congressional commission.