Expanding a community’s reach and keeping residents engaged
Oct 26, 2022
Ben Unkle, CEO of Westminster-Canterbury on Chesapeake Bay, discusses early advantage programs to expand the reach of a life plan community and also engagement and how it can help alleviate social isolation...
‘Plain vanilla’ senior living still won’t do
By
Lois A. Bowers
Dec 18, 2023
As McKnight’s Senior Living turns 20, Bob Kramer discusses how operators must customize and personalize their offerings to attract and keep residents.
Consider these points when planning senior living campuses and communities
By
Julie Heiberger, AIA, NCARB, LEED AP
Jon Rynish, AIA LEED AP
May 30, 2023
Senior living organizations are finding that the priorities of yesteryear far different from today. Just as with many other aspects of our society, the pace of change has heightened for the industry. We’ve...
Virtual assistant, how do I help residents keep enjoying life as they grow older?
By
Stelios Zygouris
Mar 09, 2023
Lately, everyone is talking about artificial intelligence, or AI, and how it will transform our lives. Self-driving cars, algorithms that analyze our health data to provide personalized medicine and diet,...
Potential pitfalls face pivoting providers
By
Lois A. Bowers
Feb 07, 2023
Robert G. Kramer, founder of aging services think tank Nexus Insights and co-founder, former president and CEO and current senior adviser to the National Investment Center for Seniors Housing & Care, recently...
Bob Kramer on the past, present and future of senior living
Jan 26, 2023
Bob Kramer, founder of aging services think tank Nexus Insights; co-founder, former president and CEO and current senior adviser to the National Investment Center for Seniors Housing & Care; and recipient of...
3 ways to increase lead generation in senior living
By
Jen Malloy
Mar 13, 2023
Use the latest marketing tools to help you stay ahead of the never-ending race to reach leads, and find time to practice self-care.
Focus on briefs: IT
By
Staff reports
Aug 08, 2023
Telehealth is finding its stride: analysts, PointClickCare holds top ranking as long-term care software provider
Medicaid changes could help assisted living help more older adults
By
Joseph DeMattos Jr.
Jun 20, 2023
There is enough room for quality assisted living providers of every size as long as we remain focused on quality and safety, funding and support, adequate and well-thought-out regulation, and better healthcare...
Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.