Say goodbye to traditional paid search advertising – and hello to AI
By
Amy McClain
Jul 10, 2023
Senior living operators can work around Google Ad restrictions by leveraging intent-based ad targeting.
3 ways to increase lead generation in senior living
By
Jen Malloy
Mar 13, 2023
Use the latest marketing tools to help you stay ahead of the never-ending race to reach leads, and find time to practice self-care.
Virtual assistant, how do I help residents keep enjoying life as they grow older?
By
Stelios Zygouris
Mar 09, 2023
Lately, everyone is talking about artificial intelligence, or AI, and how it will transform our lives. Self-driving cars, algorithms that analyze our health data to provide personalized medicine and diet,...
Finance automation helps senior living communities thrive
By
John Zaudtke
Feb 16, 2023
Modernizing accounts payable departments at senior living communities will make them more efficient and secure.
Can information tech save the workforce-strapped sector?
By
John Hall
Dec 02, 2022
Powerful solutions designed for LTC provide staffing, hiring insights and help address needs that can go unmet during labor shortages
Focus On briefs: Information technology
Dec 02, 2022
Healthcare notches data breach records, New York rolls out robot companions for seniors, Netsmart adds Zimmet’s CORE Analytics,
Balancing safety, security and privacy in falls detection
By
Yami Durrani
Sep 22, 2022
The advancement of artificial intelligence and cameras allows us to experience the best of both worlds — high privacy and high security.
Keeping senior living residents safe with video and audio analytics
By
Paul Baratta
Sep 15, 2022
Typically thought of as strictly security technology, today’s surveillance devices are proving that they go far beyond traditional “security” applications, contributing to overall resident safety...
Ready or not, here it comes — in fact, it’s here
By
Lois A. Bowers
Aug 29, 2022
From tools that help employers improve the recruiting and retention of workers to self-driving cars that help residents get around in Florida or California, senior living already has a front-row seat to...