2023 proved to be a ‘landmark’ year in progress toward treatment of Alzheimer’s disease
By
Kimberly Bonvissuto
Dec 15, 2023
The 2023 update to the nation’s roadmap of strategies and actions to address Alzheimer’s disease was released Wednesday, highlighting “landmark” progress made over the past year in understanding...
Building for the middle market means a ‘fair product at a fair price’
By
Kimberly Bonvissuto
Nov 16, 2023
When Washington state-based Wesley embarked on a total redevelopment of its more than 80-year-old campus, executives reached into their history of mission and service to target a growing area of need:...
Senior living lending weakened by rate pressures, market fears
By
Kimberly Bonvissuto
Nov 10, 2023
The issuance of new permanent debt for senior living hit a new low during the second quarter, and loan volume for senior living decreased 8% from the first quarter, according to a NIC lending trends report...
Integrating housing and healthcare to stimulate move-ins and margins
By
Kimberly Bonvissuto
Oct 27, 2023
CHICAGO — For decades, the senior housing industry catered to the business of wants, building on lessons from the hospitality industry in offering comfort, ease and fun. But only 10% of Americans have...
Labor market stabilization, operator efforts ease senior living workforce challenges
By
Kimberly Bonvissuto
Oct 26, 2023
Vacancies are down, and caregiver staffing is beginning to stabilize in senior living communities, according to new data on wage growth for certified nursing assistants, licensed practical nurses and registered...
Repositioning plans can help improve census, margin in senior living
By
Kimberly Bonvissuto
Oct 20, 2023
Revitalizing marketability and driving higher occupancy in a competitive senior living market can be boiled down to developing strategic repositioning plans to ensure a successful future, according to...
Assisted living communities close to hospitals more likely to use EDs for residents’ primary care
By
Kimberly Bonvissuto
Sep 14, 2023
Assisted living communities located close to hospitals are more likely to rely on emergency departments to provide non-emergency primary care rather than invest in onsite or on-call medical staff, according...
Integrating key marketing components is key to solving senior living occupancy challenges
By
Kimberly Bonvissuto
Sep 01, 2023
No “silver bullet” exists to solve occupancy challenges, according to one senior living marketing firm. But pulling together all of the key components can lead to operator success.
Senior living provider helps Afghan refugees navigate US job market
By
Kimberly Bonvissuto
Aug 30, 2023
As the United States prepares to celebrate the country’s workers on Labor Day, a Virginia life plan community hosted an employment workshop to support Afghan refugees entering the American workforce.
Exaggerating occupancy could hurt sales, marketing expert says
By
Kimberly Bonvissuto
Aug 08, 2023
It’s crunch time for senior living operators looking to increase occupancy, but exaggerating occupancy levels may end up cultivating negativity from prospective residents rather than snagging sales,...