Is Eli Lilly using ‘granfluencers’ to raise awareness of its Alzheimer’s med?
By
Marc Iskowitz
Sep 04, 2024
Here’s why older internet celebs — granfluencers — soon might be making rounds on the Alzheimer’s drug marketing scene.
Commitment, smart growth needed for active adult success: experts
By
Kimberly Bonvissuto
Sep 05, 2024
Robust leasing trends and strong demand are creating a prime opportunity for development of active adult rental communities, according to a panel of experts. But challenges exist.
Workforce shortages in the healthcare industry are nothing new. But even with creative incentives and initiatives, continuing care retirement / life plan communities continue to struggle to recruit and...
Decision to remain in nursing home business a complicated one for some CCRCs
By
Kimberly Marselas
Aug 21, 2024
Facing unrelenting staffing and reimbursement challenges, a significant share of life plan communities across the country have shed skilled nursing beds since the start of the pandemic.