Many continuing care retirement / life plan communities offer a benefit that is not mentioned explicitly on their websites but could be a source of comfort to prospective residents.
How we market CCRC living in a COVID-19 hot spot
By
Eric L. Eichhorst
Jul 20, 2020
Although the methods we use to market senior living have changed, they never have been more essential to supporting seniors seeking to escape isolation and gain added services and socialization benefits.
They’ll pardon your dust. But don’t you dare ignore the things that matter
By
John O'Connor
Sep 20, 2018
Have operators bent on change become a bit tone deaf about what really matters?
Understanding life care communities vs. CCRCs
By
Troy Cannaday
Mar 10, 2015
I have noticed the way many people interchange “life care communities” with “Continuing Care Retirement Communities.” However, these are two different concepts with distinguishing...
Don’t sit on these revenue-generating opportunities
By
Steve McDonald
Jun 14, 2021
Creating a virtual marketplace represents a tremendous business opportunity for innovators who want to see their residents and local older adults thrive.
Video monitoring in LTC facilities: How is assisted living affected?
By
Marty Butler
Oct 13, 2016
How do state laws regarding cameras in long-term care facilities affect senior living? Effects may vary by state, but one state’s experience can be instructive.
Life plan communities earn high marks from residents
By
Michele Holleran, Ph.D., MBA
Apr 14, 2022
Overall resident satisfaction scores went up significantly during the COVID-19 pandemic. Although this finding may seem counterintuitive, there are plausible reasons for the positive scores.
Prepare now for the coming shift in resident engagement
By
Michele Holleran, Ph.D., MBA
Sep 06, 2016
If offering an extensive variety of activities is your idea of resident engagement, think again. New research identifies four key dimensions of engagement.