If basketball isn’t part of your present marketing efforts, it could be part of your future, according to new research.
6 lessons from a senior living operator’s survey of 2,000 Americans
By
Lois A. Bowers
Dec 10, 2018
Provision Living’s peek into what Americans want from retirement can provide food for thought for other providers, too.
Reason for hope as World Alzheimer’s Month continues
By
Lois A. Bowers
Sep 23, 2019
Days before World Alzheimer’s Day, which was Saturday, some bad news arrived about the search for a treatment. But there still are reasons for hope in the battle against Alzheimer’s.
Innovation, customer experience and the ‘yuck factor’
By
Lois A. Bowers
May 08, 2017
Two general session speakers at Argentum’s Senior Living Executive Conference shared a message that creative thinking is necessary to address customer needs and realize long-term business success.
7 C-suite strategies to help you balance your personal and professional lives
By
Lois A. Bowers
Sep 28, 2020
It’s a perennial challenge for business professionals: How to balance the demands of our personal and professional lives. But COVID has added a new twist.
Former LeadingAge CEO Larry Minnix has some advice for the assisted living sector
By
Lois A. Bowers
Oct 28, 2019
“Get your act together and create a quality movement,” said former LeadingAge President and CEO Larry Minnix.
Residents and the brand promise
By
Lois A. Bowers
May 16, 2022
A funny thing happened while HumanGood was administering the resident surveys necessary to be rated by U.S. News & World Report for its Best Senior Living program: residents took ownership of the process,...
Effects of Supreme Court ruling on OSHA mandate linger
By
Lois A. Bowers
Jan 24, 2022
Regardless of how anyone personally feels about the vaccination-and-testing emergency temporary standard recently stayed by the U.S. Supreme Court, its effects, and the effects of the High Court ruling,...
A different take on intergenerational living
By
Lois A. Bowers
Jan 29, 2018
Senior living communities already know that marketing to a prospective resident includes marketing to the older adult’s grown children because they are decision-influencers. Perhaps now it’s...
The past, present and future of senior living
By
Lois A. Bowers
Oct 26, 2015
The value of the LeadingAge Ziegler 150 report, eagerly anticipated by senior living providers every year, goes far beyond its lists of the largest community owners, operators and managers.