Is senior living prepared for the incoming wave of middle-income older adults?
By
Lynne Moore
Nov 27, 2023
Senior housing operators, healthcare and other service providers and public policy makers are going to have to work together to develop creative solutions to serving this significant middle-income cohort.
3 questions to help residents find a primary care physician
By
Neil Patel, MD
Nov 16, 2023
By helping older adults understand how to evaluate their needs and how to find providers that align with them, you can help improve their quality of care — and their quality of life as they age.
7 best practices in team alignment for higher marketing outcomes
By
Wendy O’Donovan Phillips
Nov 09, 2023
100+ senior living executives recently identified seven best practices for achieving higher marketing outcomes through team alignment.
Preparing for the unthinkable: An armed intruder or active shooter in senior living
By
Stan Szpytek
Steve Wilder
Oct 09, 2023
An all hazards emergency management plan will help you identify the wide variety of threats and perils that you must be prepared to manage.
Adult-children households are declining. Should you be worried?
By
Lynne Moore
Oct 02, 2023
The key to staying relevant in this constantly changing industry will be understanding the consumer’s existing and future needs and identifying flexible, efficient and cost-effective ways to satisfy...
Seeing is believing for prospective residents
By
Adam Manchester
Sep 25, 2023
The process of selecting a senior living community can be both daunting and overwhelming. That’s why it’s so important to help prospective residents and their adult children both see and feel what...
Senior living in 2024: Volatility ahead argues for rethinking risk strategies
By
Gerald Stoll
Jordan Parnell
Dec 14, 2023
The pressures on the senior living sector only abated marginally in 2023, as operators tried to maintain their balance in a precarious business and economic environment. And any significant reversal in...
Want to retain nurses? Retain their friends
By
Adam Chambers
Sep 21, 2023
Retaining existing and new nurses is vital given long-term care providers’ recruitment woes.
Custom life expectancy assessments can unlock strategic insights
By
Chris Conway
Aug 24, 2023
As senior living operators look to data-driven decision-making, one often overlooked resource stands out as a powerful tool: life expectancy data.
An 8-step approach to social media marketing in senior living
By
Wendy O’Donovan Phillips
Jul 17, 2023
Here is an eight-step approach to social media marketing using tools and approaches to streamline your efforts and bolster results.